Microsoft Edge | 2024

Microsoft Edge Extension Revamp

Redesigning the extension management experience to increase user adoption, improve the post-installation journey, and reduce extension interference for Microsoft Edge users.

The Problem

Extensions create friction across the browsing experience.

Extensions should enhance browsing, but unclear controls and unexpected interference make them difficult to manage.

Customer voices

“Extensions get added to my computer without me knowing.”
“Add a button to turn an extension off and on.”
“I need to disable ad blockers.”
“Microsoft is preventing this extension from getting removed.”
“I got a virus on my computer because of an ad blocker.”
“I can’t disable extensions. Show me how.”

Experience Audit

Three journeys.
Recurring friction.

I audited the existing Edge Extensions experience across key post-installation journeys to identify friction, inconsistencies, and opportunities for improvement.

01 — Site-level extension control

  • Block or enable an extension for a specific website
  • Understand which extensions have access to a site
  • Manage extension permissions without leaving the browsing context

02 — Extension discovery & management

  • Find an extension after installation
  • Quickly enable or disable an extension
  • Recover extensions after disabling multiple extensions

03 — Browser & toolbar management

  • Remove single or multiple extensions
  • Pin or unpin extensions from the toolbar
  • Disable all extensions when troubleshooting

The audit revealed three recurring user needs—easy access, quick recovery, and control & privacy.

Easy access

Users need installed extensions to be discoverable and accessible when they need them.

Quick recovery

Users need a simple way to identify and manage extensions when something unexpectedly affects their browsing experience.

Control & privacy

Users need clear visibility and control over what extensions can access, where they are active, and how to disable or remove them.

Design screens

Impact